SXSW 2018: Jukebox the Ghost and La Luz at Rachael Ray’s Feedback Party

words and photos by Alex Freeman | Saturday, March 17th, 2018

Rachael Ray’s SXSW parties are a perennial fan favorite, and for good reason — the celebrity chef’s taste in music is equal to her penchant for noms.

Situated in a backyard in East Austin, the vibe was laid back on Thursday, March 15th, with folks tossing corn hole bags, getting temporary tattoos on their arms, and sipping beverages while watching the bands on the intimate stage. Starting the day was Jukebox the Ghost, a three-piece pop band from Washington, DC. Their playful and catchy tunes brought a warm mood to the gloomy afternoon.

Later that evening, the all-female Los Angeles surf/psych band La Luz closed out the house party by lighting up the night with their vocal harmony and solid tunes. Shana Cleveland’s guitar virtuosity and Alice Sandahl’s fuzzy organ transported the crowd to a ’60s-era beach jam.

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