Top 12 Discontinued Sodas and Soft Drinks From the 1980s, 1990s, and Early 2000s

Wednesday, March 13th, 2013

Orbitz soda drink

Considering the seemingly endless supply of weird beverages and odd soda flavors still available today, it seems hard to believe that the 1980s and ’90s produced so many infamous and (somewhat bizarre) now-discontinued drinks. But sometimes, that’s the way it goes — some horrible sodas continue to be produced for more than a century, while other amazing drinks have a tragically short shelf-life. Others spring up as part of a poorly planned publicity stunt, and then return as a soda “sequel,” as if such a thing were possible.

In addition to the many extinct sugary cereals and other discontinued foods of the 1980s and ’90s, here are 10 drinks you’ll never again see on store shelves…for better or for worse.

12. Hi-C Ecto Cooler (1987 – 1997)

Hi-C’s Ecto Cooler was a bright green orange-flavored drink released in 1987 as a product tie-in to the cartoon “The Real Ghostbusters” — and considering that product tie-ins come and go even more frequently than television series, the drink shouldn’t have survived for as long as it did. However, it was so popular that it outlasted the cartoon series by six years, which was canceled in 1991.

By 1997, the Slimer character became completely unrecognizable to a generation of children born well after the cartoon ended. The product was rebranded as “Shoutin’ Orange Tangergreen,” and later as “Crazy Citrus Cooler.” It was discontinued altogether in 2007.

Hi-C Ecto Cooler

11. Surge (1997 – 2003)

Speaking of bright green beverages, Surge was a glowing, sickly colored neon liquid that was similar to Mountain Dew, but still “truly original and amazing” — at least, according to the online fan club that sprung up in the 2000s, begging the Coca-Cola Company to bring back the precious fizzy sugar water.

Available from 1997 to 2003, Surge was extremely tubular and totally awesome to the max, as evidenced by their TV commercials featuring a bunch of bad ass kids rolling down hills in oil drums and trampling over piss-stained couches in a race to get what appears to be the only remaining bottle of Surge on the planet. I guess those radical dudes really needed to get their daily supply of “carbos,” whatever the hell those are.

In 2005, Coca-Cola introduced a similar soda called Vault, which amazingly contained 50% more caffeine than Surge or Mountain Dew. Vault hung around for six years and was discontinued in 2011.

UPDATE: In September 2014, Coca-Cola announced it would be bringing back Surge to be sold exclusively online via

Surge soda

10. OK Soda (1993 – 1994)

The Coca-Cola Company basically spent the ’90s desperately pandering to Generations X and Y. Whereas Surge appealed to all the gnarly extreme sports nuts (i.e., teenagers sitting at home playing Doom and Myst) spawned by Dan Cortese, OK Soda was an earlier beverage that humored disillusioned slacker hipsters.

The odd fruit-flavored cola was introduced in 1993 in a variety of urban test markets. It featured can artwork by alternative comics artists Daniel Clowes and Charles Burns, as well as cynical, quirky marketing that poked fun at traditional advertising. The advertising campaign tried too hard and the soda was gross, and the drink vanished after only seven months.

OK Soda

9. Pepsi Blue (2002 – 2004)

Pepsi Blue tasted as bad as it looked — and if you think Mountain Dew is too sweet, be grateful you never experienced this abomination. It was introduced in 2002 and was discontinued in 2004 — except in Indonesia, which has experienced a massive increase in diabetes and obesity in the past decade. Just saying.

Pepsi Blue

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  • Matt

    Want SURGE to return? It’s going to happen– Join the Movement!

    • Eighties Dude

      It happened! Too bad they screwed up and only sold it on Amazon :( For way too much.

      • Matt

        Coke has only sold it on Amazon for the MSRP $14 price. That’s a little over a dollar per 16 oz can. However, the retail price on Amazon is only accessible through Prime Pantry right now which requires an Amazon Prime account. This isn’t an ideal situation as we have posted in detail, but it is something we support because SURGE revival is still progressing and it offers another form of accessibility. Here is the link to SURGE on Prime Pantry:

        That is not the exciting news though– be checking into the SURGE Movement on Facebook today. We are about to announce a huge update.

        Source: I’m one of three SURGE Movement admins and have literally worked my ass off on this every day.

  • Join the SURGE Movement on Facebook. Help us get SURGE back on the market!

    • Benjamin Eugene NElson

      I”m diabetic, sorry.

      • Sergio Arroyo

        not our fault

        • TokenMixedGirl

          I shouldn’t have laughed at that as hard as I did. It was involuntary.

    • Eighties Dude

      It worked!

    • Duncan Fisher

      I’m in Norway, and it never went off the markets here ;) Hope it comes back in the U.S.!

  • noidddd

    Jolt Cola still exists.

  • aj

    I want vanilla coke back on the market. Sucks it was just a limited edition thing.

  • Sondra

    I don’t care what this thing says I loved Crystal Pepsi! I was crazy I found this because we were just talking about it and Jolt last week!!!

  • Craig Simoes

    just refreshing waiting for it to come back in stock!

  • Brandon Burns

    How dare you spout your ill tongue and disease the amazing name of Pepsi Blue!

  • adfasfsdfa

    Shut up

  • Jessica

    hey I was little kid in the late 90’s! I remember Pepsi blue’., grrr not avail in U.S. nor is M&MS crisp’., bunch of stinkers’., Nestel chocolate balls.., miss them I was a little eating’., them 3-5 years old., man wish they ‘d be a come back Nestle chocolate bar’., again I was a 2000’s kid!! yes I remember some things coming out when I was preschool-1st grade’.,

  • Tom Jefferson


  • Insaneindamembwane

    I miss Pineapple Slice soda.

  • Insaneindamembwane

    You forgot New York Seltzer soda. God those were good.

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